Growth Guide Β· For Park With Us owners

Growth & visibility, in 5 easy steps

Most new parks see steady growth over weeks and months, not an overnight rush. It takes time to develop an online presence.

The good news: there are a handful of free things you can do that genuinely move the needle, and they work together. This guide walks through them in the order that makes the most sense.

01

Have a Website (even a simple one!)

In 2026, most people check online before they decide where to stay. A Facebook page is a great start, but it's not the same as a website. If your park doesn't have a website, it can feel less trustworthy, even if you've been running a great park for years.

A website is what helps you show up when people search "RV parks near me" or look up your town. No website usually means you're invisible in that search.

How To:

DIY

You can use a web host like GoDaddy, Wix, WordPress, or Squarespace to create a website on your own.

Get Some Help

Have a pro create your website. We recommend our friends at Martrek Digital.

or

We can make you a simple landing page! Contact hello@poweredbypark.com

02

Set Up Your Google Business Profile

Showing up when someone searches "rv parks near me" isn't automatic. You need a Google Business Profile, which is the free listing that shows your park's information when people search.

Google sometimes creates a basic listing on its own. If that's the case for you, claim it, so you can control what it says and respond to reviews.

Reviews, map listings, and search visibility all build on top of this important step!

Already have one? You're showing off :)

How To:

  1. Search your park's name on Google
  2. If it exists, claim it. If it doesn't, create one for free at business.google.com
  3. Fill in your hours, park info, website, and booking link
  4. While you're in there, add photos! This makes a real difference - try for 8-10 clear, well lit photos

03

Build Up Your Google Reviews

Google reviews aren't just for guests trying to decide where to stay. They actually affect where your park shows up in search results in the first place.

The first handful of reviews really matter. There's a jump in visibility once a business crosses around 10 reviews. Most places need at least 15 to 20 before Google and guests start treating the listing as established.

If your park is new or has very few reviews, this is can greatly improve your visibility.

10reviews provides a jump in visibility
15–20before the listing reads as established

How To:

We get by with a little help from our friends!

  1. Ask friends, family and anyone who has stayed with you to leave a review on Google.
  2. Make a habit of replying to your reviews. This shows guests and Google that someone is paying attention - it helps your business look active and trustworthy.

Step four makes this even easier :)

04

Let Park With Us Gather Reviews Automatically

You do a lot as a park owner. Remembering to ask for reviews can slip through the cracks. Don't worry! Park With Us has a feature built right into your automated messaging to handle this for you.

It starts by simply asking how your guest's stay was with a quick star rating. 5 star ratings get pushed straight to Google. Lower ratings come to you privately instead.

It's designed to protect your Google ranking and grow your reviews.

How To:

  1. Grab your Google Review Link from your Google Business Profile
  2. Add your Google Review Link to your Park With Us software in Settings
  3. Go to Settings β†’ Automated Messages
  4. Edit the Check-out message template as needed
Detailed instructions here!

05

Get Listed on Booking & Travel Sites

Your working hard to build your online presence. Now it's time to add more ways for guests to discover your park! There are a multitude of listing sites and directories that travelers use to find places to stay.

The best part? They're all free to list on.

Also - we have our own marketplace at Park With Us. Your park is added to our marketplace automatically once you go live. No fees; we don't take a cut. We just want to help you grow.

FYI: Be as consistent as possible with your park's info (address, name, etc). Google cross-checks this info across the web, and accuracy matters.

How To:

Help more guests find you - for free!

  1. Grab a copy of our free listing sites guide.
  2. Set aside an hour or two to work through the list. You don't have to do them all at once! Crawl, walk, run :)
Get the free listing sites guide

+

Bonus step Β· Go paid!

Paid Advertising with Google Ads

You did it! All five steps in this guide lay a solid foundation for growth. If you're ready for more - paid advertising can be a powerful next step.

When someone searches something like "RV parks near me," Google Ads can put your park right at the top of the results, ahead of the free listings. It's one of the highest-return forms of advertising in this industry, since the people searching are often ready to book right away.

Park With US is rolling out a program where our marketing partners manage your Google Ads campaign for you, and we cover their management fee for the first 6 months. You'd only need to cover the ad spend itself.

How To:

  1. Reach out to your Park With Us contact, or shoot us an email at support@poweredbypark.com
  2. Book a quick meeting with Rylan to talk through the details and get set up
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